大學(xué)生頭枕調(diào)查

1. 1. 您的年級(jí)是？ (What is your current grade level?)

A. 大一 (Freshman)B. 大二 (Sophomore)C. 大三 (Junior)D. 大四 (Senior)E. 研究生及以上 (Postgraduate and above)

2. 2. 您每天低頭使用電子設(shè)備（手機(jī)/電腦/平板）的時(shí)間平均為？ (Average daily hours spent looking down at devices?)

A. 3小時(shí)以下 (Under 3 hours)B. 3-6小時(shí) (3-6 hours)C. 6-9小時(shí) (6-9 hours)D. 9小時(shí)以上 (More than 9 hours)

3. 3. 您是否經(jīng)常感到頸部酸痛、僵硬或出現(xiàn)“富貴包”/頸椎曲線變直的情況？ (Do you often experience neck pain, stiffness, or posture issues like "tech neck"?)

A. 經(jīng)常 (Frequently)B. 偶爾 (Occasionally)C. 幾乎沒(méi)有 (Rarely)

4. 4. 您在購(gòu)買頸托/護(hù)頸產(chǎn)品時(shí)，最看重哪些物理特性？ (Which physical features do you prioritize when buying a neck brace? [Multiple Choice])

A. 材質(zhì)透氣性（如冰絲、不悶熱） / Breathability (e.g., Ice silk)B. 清潔方便性（如外套可拆洗） / Ease of cleaning (Washable cover)C. 便攜性（體積小、不占地方） / Portability (Compact size)D. 支撐力（360度承托頭部重量） / Support (360° weight bearing)E. 親膚舒適度（高彈海綿、不卡脖子） / Comfort (High-elastic sponge)

5. 5. 關(guān)于附加功能，以下哪些更能吸引您的注意？ (Which additional features are more attractive to you?)

A. 中草藥調(diào)理（如艾草香氛/熱敷） / Herbal therapy (e.g., Mugwort)B. 按摩功能（內(nèi)置按摩觸點(diǎn)） / Massage pointsC. 極致輕盈（輕便無(wú)負(fù)擔(dān)） / Ultra-lightweightD. 佩戴美觀（人體工學(xué)設(shè)計(jì)，不影響妝容，像時(shí)尚配件） / Aesthetics (No makeup smudging, stylish)

6. 6. 您最傾向在什么場(chǎng)景下佩戴頸托？ (In which scenario are you most likely to wear a neck brace?)

A. 圖書館/自習(xí)室學(xué)習(xí)時(shí) (While studying)B. 宿舍玩手機(jī)/電腦時(shí) (While using devices in the dorm)C. 乘坐高鐵、飛機(jī)等長(zhǎng)途旅行時(shí) (During long-distance travel)D. 睡覺(jué)時(shí)作為輔助支撐 (As support while sleeping)

第三部分：定價(jià)、渠道與促銷 (Pricing, Channels & Promotion)

7. 7. 對(duì)于一款具有“改善低頭現(xiàn)象”和“冰絲透氣”功能的專業(yè)頸托，您的心理價(jià)位是？ (What is your expected price range for a professional neck brace with posture correction and ice silk material?)

A. 39元以下 (Under 39 RMB)B. 40-79元 (40-79 RMB)C. 80-129元 (80-129 RMB)D. 130元以上 (Above 130 RMB)

8. 8. 您通常通過(guò)哪些渠道購(gòu)買這類生活/健康類好物？ (Which channels do you usually use to buy such health products?)

A. 電商平臺(tái)（淘寶/京東/拼多多） / E-commerce (Taobao/JD/PDD)B. 興趣電商（抖音直播/小紅書商城） / Interest-based E-commerce (TikTok/Xiaohongshu)C. 線下精品店/藥店 (Offline lifestyle stores/Pharmacies)D. 社交媒體團(tuán)購(gòu) (Social media group buying)

9. 9. 哪些促銷形式最能打動(dòng)您？ (Which promotional activities attract you the most?)

A. 社交媒體上的測(cè)評(píng)短視頻 (Expert/Influencer reviews)B. 朋友推薦/同學(xué)之間的“種草” (Peer recommendations)C. 限時(shí)折扣/學(xué)生專享優(yōu)惠 (Limited-time or student discounts)D. 附贈(zèng)配套禮品（如替換布套、收納袋） / Free gifts (Extra covers, storage bags)

10. 10. 如果要給市面上的頸托產(chǎn)品增加一個(gè)功能或改進(jìn)一個(gè)缺點(diǎn)，您的建議是？ (If you could add one feature or fix one flaw in current neck braces, what would it be?)

11. 11. 您是否擔(dān)心佩戴頸托在公共場(chǎng)合（如教室）顯得“怪異”？如果是，您更希望它在外觀上如何改進(jìn)？ (Are you concerned about looking "weird" wearing a neck brace in public? If so, how should the design be improved?)

更多問(wèn)卷復(fù)制此問(wèn)卷

国产高清日日夜夜操,久草综合在线婷婷色,国产久久久,久久99亚洲激情,色综合婷婷淫,夜夜久久精品国产,美女起爽视频,91亚洲色,久久青青草在线视频

大學(xué)生頭枕調(diào)查